CASE STUDY
Miralit Education
Website
Problem
Miralit Education was an educational recruitment agency that had no online presence. They specialized in working closely with international students to guide them through the process of applying for universities in the United Kingdom. They needed a website that would appeal to aspiring students from different cultures and backgrounds.
Solution
We set out to create a website that was simple to click through and pushed towards crafting clear and simple copywriting so that international students from different countries and native languages could easily understand what the business was offering.
We provided summaries of different courses that they could take, as well as elaborating on how Miralit Education could make the applying process simple for them.
The design needed to stand out from their competitors and provide a professional yet friendly touch that exuded confidence for the brand, and we did exactly that. We created the pages so that students would feel that they could trust the brand to fulfill their aspirations of studying in the UK
We created funnels for website users that would be clear and easy to understand and implemented calls-to-action that would compel users to enquire about how Miralit Education could help their applying process.
Lastly, we implemented SEO strategies so that search engines could easily pick up on the website and serve it to international aspiring students. We kept the coding and assets lightweight so that loading times were fast. We included relevant keywords in all pages so that search engines had an easier time finding and serving the site to users.
Results
Miralit Education went from having no digital presence to having a beautiful website that saw leads pouring in automatically as soon as the site went live. The business experienced several highly qualified leads per day enquiring about their services, and they didn’t even need to lift a finger for these inbound leads!
